Milk and cookies, peanut butter and jelly (I prefer jam) …. Well, you could have one without the other, but it’s honestly better if you don’t.

sore smartphone thumb? cell phone elbow? I’ve got the answer.

How descriptive should I get? How detailed do I need to be to get the message across to the audience. Descriptive VS simplified logo design. Which way to go?

Ai is a tool. It is not meant to replace the creative concept but to guide it efficiently. So how will we move forward?

Math has less and more signs. Trends have the same. Today less seems to equal more. How can we change this trend? Where’s the personality gone?

Don’t worry, creative block is COMMON. Go out for a walk and wear 2 different shoes while searching for a NEW coffee shop to sit, observe and doodle.

Complex brand marks are great, if you are a good designer but ....

What makes a logo icon memorable? Something imperfect. We are then visually forced to take that extra glance to cause intrigue and anticipation - the desire to see it again.

... within this challenging and sameness environment, how do you efficiently construct a great new website or a refresh for an existing website?

From aspirational to iconic - how does one accomplish that!

How do you create anticipation and wonder?

Writing is the expression of an idea. It is the learning tool all designers should exercise to hone their expertise.

Choosing your primary brand colour(s) to represent your brand to your audience is always a challenge. Colour represents many things ….

Branding absolutely requires broad perspectives.

Stop, look and listen!

mundane, sameness, routine - are you ok with that? I’m not.

freelancing/contracting and the advantage of having a ‘stable’ of creatives to pivot with

so what really is a glyph?

What a mess - layer upon layer upon layer. Challenge yourself - use only one layer!

it’s just a social media post, right?

beautiful script, aaaahh.